Check the anchor text used across a page and see where each link points. This free tool analyzes pasted HTML to identify anchor text, internal and external links, link attributes, repeated anchors, and common anchor text patterns.
Check Anchor Text From HTML
Paste page HTML to check anchor text, link types, destinations, and repeated linking patterns.
Anchor Text Distribution
Anchor Text Details
| Anchor Text | Type | Destination | Scope | Rel | Count |
|---|
Linking Pattern Checks
What the Anchor Text Checker Analyzes
The Anchor Text Checker analyzes links within the HTML you provide. It extracts the anchor text, target URL, link type, and rel attributes, making it easier to review the links and anchor text on a page.
Anchor Text
Check the anchor text used across the page and identify the different variations linking to each URL.
Internal and External Links
Enter your domain to identify which links point to your website and which point to external websites.
Anchor Text Types
The tool classifies each link by anchor text type:
- Branded — brand or company name.
- Exact Match — exact target keyword.
- Partial Match — partial target keyword.
- Descriptive — describes the linked page.
- Generic — phrases such as “click here” or “learn more.”
- Naked URL — the URL used as anchor text.
- Image — image used as the link.
- Empty — no anchor text.
Nofollow and Other Link Attributes
Check the rel attributes for each link, including nofollow, sponsored, and ugc.
Repeated Links
Find links that use the same anchor text and target URL more than once.
How to Use the Anchor Text Checker
1. Copy the Page HTML
Copy the HTML source of the page you want to analyze and paste it into the tool.
2. Paste the HTML
Paste the HTML source into the Page HTML box.
3. Add Your Domain
Enter your domain to separate internal links from external links.
4. Add Your Brand or Keyword
Enter your brand name or target keyword to identify branded, exact-match, and partial-match anchors.
5. Check the Results
Click “Check Anchor Text” to analyze the links in the HTML.
Use the filters and search box to quickly find specific anchor text, URLs, link types, or repeated links.
Anchor Text Distribution
Anchor text can vary naturally across a website. Different pages may use branded, descriptive, URL-based, and keyword-related anchors depending on the context of each link.
The Anchor Text Distribution section shows the number of links for each anchor type. Use it to quickly spot repeated or heavily used anchor types across the page.
For example, you may notice:
- Repeated use of the same anchor text
- Multiple links pointing to the same target URL
- Generic anchor text with little context
- Empty anchor text
- Image links
- External links
- Frequent use of keyword-focused anchor text
Why Anchor Text Matters
Anchor text describes the page or resource that a link points to. Clear and relevant anchor text makes links easier to understand and helps users navigate a website.
Internal links should use anchor text that clearly describes the linked page. External links should use anchor text that clearly describes the page or resource being linked to.
Write anchor text for users first. Use keywords when they fit naturally within the link and surrounding content.
Anchor Text Examples
Here are some common examples:
| Anchor type | Example |
|---|---|
| Branded | Smart Insider Pro |
| Exact match | anchor text checker |
| Partial match | free anchor text analysis |
| Descriptive | check internal links on a website |
| Generic | learn more |
| Naked URL | https://example.com |
| Image | Image used as a link |
| Empty | Link with no visible text |
Choose anchor text that fits the surrounding content and clearly describes the page being linked to.
Anchor Text Checker for SEO Audits
Use the Anchor Text Checker to review links and anchor text on a page during an SEO audit.
Use it to check internal links, review the anchor text used on the page, find repeated links, and check link attributes.
Because the analysis happens in your browser, you can paste HTML directly into the tool without waiting for the tool to crawl the page.
Frequently Asked Questions
What is an Anchor Text Checker?
An Anchor Text Checker analyzes the text used for links on a webpage. It shows the anchor text, target URLs, internal and external links, link attributes, and repeated links.
Does the tool check a live URL?
No. The tool analyzes HTML that you paste into it. This allows the analysis to run directly in your browser without requiring the tool to crawl a live webpage.
Does the tool store my HTML?
No. The tool is designed to process the pasted HTML in your browser. The HTML does not need to be uploaded to a server for the analysis.
Can I check internal and external links?
Yes. Enter your domain in the “Your domain” field to identify which links point to your website and which point to external websites.
Can I check exact-match anchor text?
Yes. Enter a target keyword to identify exact-match and partial-match anchor text in the HTML.
Does it check nofollow links?
Yes. The results display the rel value associated with each link, including nofollow when it is present.
Can I export the results?
Yes. You can copy the results or download them as a CSV file.
Is there a recommended anchor text percentage?
There is no single percentage that applies to every website or page. Review anchor text based on the content, purpose of the link, and overall linking patterns rather than trying to follow a fixed percentage.
Is the Anchor Text Checker free?
Yes. The tool is free to use, and the analysis runs directly in your browser.